Swift Textiles is an indie design label, owned by two textile designers, located in Tel Aviv-Jaffa, Israel. Michal Fierstein and Roni Yeheskel are both graduates of Shenkar College of Engineering and Design, specializing in weaving and printing. The studio is located in the magical neighborhood, Noga District, Tel Aviv-Jaffa, that’s where every piece of textile comes to life.
Swift’s essence is about collaborating modern design with traditional handcrafting textile techniques, such as tie-dye, silkscreen printing, weaving and felting work. These and more, makes each of Swift’s items to a One-of-a-Kind piece, which contains the unique signature of the technique and the designer’s handprint.
The designs are influenced by a research of shapes and textures which expressed by a graphic dissolution and assembly. Swift’s designers are inspired mostly by contemporary worldwide art, the tension between past, present and future and their own natural environment.
Handcrafting is a major principle for Swift, keeping a high passionate work while paying attention to the smallest details, all to ensure the maximum quality of the final product.Swift’s life-style products are made to create a range of complementary items for home décor and fashion, which naturally links two aesthetic fields in our daily life.